Infinity Motorcycles: The Blog

Wednesday 13 April 2011

Yes, that's 100 000 Miles!

Infinity Motorcycles' store manager Nigel Armstrong has ‘clocked the ton’ on his Yamaha R6 this month, reaching an impressive 100,000 miles from new.

Nige Looking Pleased With Himself.
Nigel, who manages Infinity’s clothing and accessory store in Farnborough, opted for a company bike in 2004, and has ridden his R6 in all temperatures and conditions, throughout the seasons, during his daily duties for Infinity and in his leisure time too. Incredibly he has only had to perform routine servicing and replace consumables, such as the tyres, chain and sprockets on the 600cc Yamaha.

Nigel has fared just as well considering the time he’s spent in the saddle and the conditions he’s endured. He puts the achievement squarely down to his choice of rider clothing:

“I’ve always stuck to the quality brands, like Rukka. Although the purchase price is a little higher, it’s well worth the extra for the quality, the features and the longevity you get. ”

His view is reflected In a recent customer survey by Infinity, which revealed that their shoppers are opting for premium brands like Rukka, Alpinestars and Dainese. As Britain's bikers become older (average age 41-50) and more affluent (annual income £20k - £40k) it appears that they seek the reassurance of premium brands, which they believe offer better performance and quality than cheaper options.

For further information on Infinity Motorcycles’ huge range of new and used motorcycles and scooters, rider equipment and accessories, call 01904 675 600 or visit www.infinitymotorcycles.com.